In a significant move in India’s growing electric vehicle (EV) market, MG Motor India has officially concluded the introductory pricing offer for its premium electric MPV, the Windsor EV Pro. Launched recently to tap into the emerging luxury EV segment, the Windsor EV Pro made headlines with its elegant styling, high-end comfort features, and aggressive pricing strategy that aimed to attract early adopters.
What’s Changing
MG had initially launched the Windsor EV Pro at a special introductory price to create early market traction. That pricing window has now officially closed. While the exact new price range is expected to be announced shortly, it’s confirmed that the vehicle will now retail at a higher price point, reflecting its segment-leading features and growing demand.
The introductory ex-showroom price was set around ₹27–29 lakh, making it a strong competitor in the premium EV MPV category. The revised pricing is expected to cross the ₹30 lakh mark, placing it closer to the premium offerings in the electric space.
About the Windsor EV Pro
The Windsor EV Pro is a premium electric MPV positioned as a stylish, tech-savvy, and family-oriented vehicle. Built on a dedicated electric platform, it focuses on delivering smooth driving dynamics, zero-emission performance, and luxury comfort. Here’s a quick look at what the EV offers:
- Motor & Range: Equipped with a powerful electric motor delivering ample torque for urban and highway usage, paired with a battery pack offering a range of over 400 km on a full charge (ARAI-certified).
- Charging: Fast charging support with CCS2 compatibility, capable of charging from 10% to 80% in under 45 minutes.
- Design: The Windsor carries an elegant, almost limousine-like silhouette with sliding rear doors, a flat floor, and generous interior space.
- Interior Comfort: Plush captain seats in the second row, panoramic sunroof, ambient lighting, and a high-resolution infotainment system with over-the-air (OTA) updates.
Market Impact
The end of the introductory pricing signals MG’s confidence in the Windsor EV Pro’s market acceptance. It’s worth noting that this pricing strategy mirrors the company’s earlier approach with models like the MG ZS EV generate early bookings at an attractive price and then transition to standard pricing once demand is established.
In terms of competition, the Windsor EV Pro is still relatively unique. Few automakers offer fully electric MPVs in India, especially in the luxury segment. This gives MG an early-mover advantage and positions the Windsor as a compelling alternative to traditional ICE-based premium MPVs.
Booking and Delivery Update
MG dealerships across India have reported a positive response to the Windsor EV Pro, especially in metropolitan markets. Deliveries for the first batch have already commenced, and bookings are now open for the next phase albeit at the updated pricing. Customers looking to secure delivery slots are advised to act quickly, as waiting periods may increase in the coming weeks.
Final Thoughts
With the introductory pricing now behind us, the MG Windsor EV Pro moves into a new pricing bracket, but its core appeal remains unchanged a bold, spacious, and feature-rich electric MPV built for families and professionals alike.
For those who missed out on the launch offer, the Windsor EV Pro still presents a strong value proposition in terms of design, electric range, interior comfort, and MG’s after-sales ecosystem.
